Is reading faster a good thing?

Is reading faster a good thing?

Is reading faster a good thing? Okay, so I was writing a blog post on the Comma when I came across something FAR more arresting. I’ve just heard about this new speed-reading app called Spritz that enables you to read up to 1,000 words a minute. (The average adult...

Why do People Buy?

Fear, desire & other motivators Knowing what motivates your customer is the key to your success. Though your target market might seem diverse they will all share similar dominant motivators. Understand these key motivators and you can tailor a marketing plan to...
Prices for copywriting website pages

Prices for copywriting website pages

So, you’re searching for copywriting costs. You want a ballpark figure, a guestimate, an approximation just to get you started. (And you’ve probably found that most copywriting websites won’t give you one – frustrating, right?) I get it. You think copywriters...