Lisa recently wrote some fresh copy for the Sydney Cricket Ground and Allianz Stadium events website plus a sales email to promote it. Lisa came highly recommended and had proven results with her website copywriting and direct marketing. She got the right tone and key messages straight away plus she delivered on a tight deadline. I won’t hesitate to use her again or recommend her to anyone who wants smart copy and a stress-free process.

Natalie Dillon

Event Sales Manager, SCG Events

My latest (and tastiest) copywriting project

Super Duper Food Co creator Gemma Laws wanted a fun and conversational tone of voice for the packaging of her new food & beverage brand. She was delighted with the end result saying, ‘The copy really brought the brand to life and it’s exactly what I’d hoped for! It felt so right it was like it had been there all along!’ And that – just like her yummy porridge – gave me a nice warm glow.

My latest blog posts

Why developing your brand voice is like laying Easter Eggs

I love the thrill of an Easter Egg hunt. And not just the chocolate kind. (That I love that kind goes without saying.) I'm talking about digital Easter eggs - the secret messages and subtle references that programmers and creatives hide in their work. Hidden gems that...

How much does proofreading cost?

So, you’ve written a document – a report, proposal or manuscript, a press release, blog post or CV – and it needs to be perfect. Trouble is, you’re now so close to it that you can’t see the wood for the trees. However good your writing, when words represent your...

How do copywriters write about unfamiliar topics?

A prospective client asked me this question the other day – and provided the inspiration for a blog post I thought many would find useful. “My area is quite specialised so I just wondering how you feel / what the process is for writing about topics which you...

We engaged Lisa to write copy for our website and product labelling. Lisa was a pleasure to work with, measured in her approach, honest and thorough. Lisa provided us with invaluable advice and support throughout the process. She has a natural talent with words enabling us to effectively articulate the key messages and provide a voice for our web site in a fun and engaging manner. Thank you so much for an amazing job!

Claudia Marks

CEO, Zero Bites

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